by David Darab | Jan 29, 2024 | blogs, Management, theMBAbrain
In the realm of dental care—and indeed, in any sector where commerce and personal interactions intersect—there’s a relentless emphasis on “case presentation skills.” This topic saturates discussions among coaches and consultants, workshops, and...
by David Darab | Nov 28, 2023 | blogs, Marketing, theMBAbrain
The magnitude of the difference between Perception and Expectation can determine Customer Satisfaction. Reading time: 4 min 52 sec I am not sure if it is a blessing or a curse. When I walk into an establishment or experience a service, I can not help but notice...
by David Darab | Sep 22, 2023 | blogs, theMBAbrain, Uncategorized
A friend told me I had to watch a new Apple TV series, Ted Lasso. My initial reaction was, Ted, who? From the first episode, I was hooked. I enjoyed every moment of every episode. When the series ended, I was left wanting more! What a strange place to find some of the...
by David Darab | Sep 11, 2023 | Management, theMBAbrain
I should know better. With years of experience negotiating contracts for myself, my business, and my clients, I still felt trapped in a home-building situation going nowhere fast. What follows is my recent experience working through canceling a construction contract....
by David Darab | Mar 26, 2023 | Strategy, theMBAbrain
Strategy is the cornerstone for business success. Strategy connects the present to the future. Strategy brings focus and meaning to your tactics. Strategy involves making decisions about the future and predicting the outcomes of those decisions. Strategy is all these...
by David Darab | Jan 25, 2023 | Marketing, theMBAbrain
I am dating myself here, but I remember the ad along with cassette tapes… “Is it live, or is it Memorex? Who knows?” Marketers create labels that send signals and messages to consumers. Industries and producers go to great lengths to differentiate...