by David Darab | Nov 28, 2023 | blogs, Marketing, theMBAbrain
The magnitude of the difference between Perception and Expectation can determine Customer Satisfaction. Reading time: 4 min 52 sec I am not sure if it is a blessing or a curse. When I walk into an establishment or experience a service, I can not help but notice...
by David Darab | Jan 25, 2023 | Marketing, theMBAbrain
I am dating myself here, but I remember the ad along with cassette tapes… “Is it live, or is it Memorex? Who knows?” Marketers create labels that send signals and messages to consumers. Industries and producers go to great lengths to differentiate...
by David Darab | May 27, 2016 | Marketing
It just has to exist. Source: Your Content Marketing Strategy Doesn’t Have to Be Complicated Facebook Twitter LinkedIn...
by David Darab | May 20, 2016 | Marketing
Avoid being a one-hit wonder. Source: Your Whole Company Needs to Be Distinctive, Not Just Your Product Facebook Twitter LinkedIn...
